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Product
Design
Leadership

news-corp
apple
currys
centrica
ocado
bwin
barclays
hive
wojciech lotz

Hi! I’m Wojciech

I’m a Director of Product Design with nearly two decades of experience helping organisations create meaningful, scalable digital products.

From global brands like Apple, Barclays and NewsCorp to fast-paced scale-ups, I’ve supported teams in building design capabilities from the ground up, shaping strategy, and delivering user experiences that drive measurable business outcomes.

My strength lies in combining design craft, product thinking and team leadership. I’ve led multidisciplinary teams, introduced outcome-focused processes, and helped align product, design and engineering around shared goals — whether launching new products or evolving complex platforms.

I care deeply about empowering teams, creating space for smart collaboration, and keeping users at the heart of every decision. Design is not a function I manage — it’s a lens through which I help businesses grow.

Read more about how I work

Complex problems
simple solutions

OCADO TECHNOLOGY

Cloud-native SaaS e-commerce service that provides everything needed to run a successful and profitable grocery business. 12 retailers, six continents, Ocado Smart Platform.

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ocado featured case

HIVE

E-commerce and educational platform for a leading Smart Home Technologies provider.

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hive featured case

CURRYS

SaaS B2B Platform/In-Store Assistant for Europe’s leading telecom retailer, used by thousands of sales assistants.

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currys featured case

SECURION PAY

Mobile app for merchants - online payments platform designed to maximise revenue.

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securion featured case

Others about me

dimitris kalogirou

Dimitris Kalogirou

Head Of Product Design Innovation | VISA

It’s rare that you come across standout talent like Wojciech. I was particularly impressed by Wojciech' s ability to understand everything I had in mind without having to go to detail and to deliver great designs effortlessly.

Carl Doran

Carl Doran

Mobile Transformation Director | CURRYS PLC

Wojciech has made a phenomenal difference in the time he has been at Dixons Carphone. He is super bright, creative and always challenges how the end user will experience whatever we're developing. All of which have been key in us getting a best-in-class product that we're all mega proud of. We couldn't have done it without him!

Ewelina Bidzińska-Gębusia

Ewelina Bidzińska-Gębusia

Senior UX Designer | OCADO TECHNOLOGY

I have been lucky to work with Wojciech for the past two years. Under his leadership, I grew both professionally and creatively. His deep understanding of user-centered design, exceptional project management skills, and supportive leadership style make him an invaluable asset. Wojciech fosters a collaborative and inclusive environment, trusting his team's decision-making process, which greatly contributes to our success.